I'm very pleased to announce that The Winchester Family Business has a new author!  No longer will you all be subject to just my warped opinion on things.  There are two of us now! 

After turning in some great guest reviews, especially during last two weeks when my life has gone nuts (yes, the full recap for "It's A Terrible Life" is coming), I asked elle2 to become a regular contributor to the site.  She graciously accepted, and has hit the ground running.  I just posted her first article, Eric Kripke's Heart and Soul, which is inspired by the Season Three companion.  She will continue to do episode reviews and has many great ideas for articles to come.  I for one am excited to have another voice on the site. 

Please join me in giving elle2 a big welcome! 
When I first checked the preliminary numbers on tvbythenumbers for last night's episode of Supernatural, "The Monster At The End Of This Book," (which was awesome BTW), I was pleased with the overall rating of 3.28 million.  After all that was way above last year's April average.  If you recall, this time last year the show was still on strike hiatus.  Then I saw the demo numbers.  I just about fell out of my chair.  "This has to be a mistake," I thought. 

Nope.  Here's a rare press release from The CW, actually praising their often overlooked yet always performing better than anyone else Thursday night lineup. 

THE CW’S “SUPERNATURAL” BEATS THE DEVIL,

POSTING ITS BEST ADULTS 18-34 RATINGS SINCE OCT 2006

 

Facing E.R. Finale, SUPERNATURAL Posts Its Best Adults 18-34 Ratings in 2 ½ Years; Matches Its Best Men 18-34 Ratings EVER on The CW

 

The CW’s Matches its Best Thursday of The Season in Adults 18-34

 

SMALLVILLE Delivers Best Adults 18-34 Ratings in Nearly 3 Months

 

SUPERNATURAL Retains Impressive 100% of SMALLVILLE’s Adults 18-34 Lead-in; Holds Strong 94% of SMALLVILLE’s Adults 18-49 Lead-In

 

April 3, 2009 (Burbank, CA) - The CW’s SUPERNATURAL delivered its best adults 18-34 (1.7/5) in nearly two and a half years (since Oct. 2006) and matched its best men 18-34 (1.9/6) EVER on The CW, despite facing the “E.R.” finale on NBC, according to preliminary live plus same day Nielsen ratings for Thursday, April 2, 2009.  This was also SUPERNATURAL’s best women 18-34 (1.5/4) and adults 18-49 (1.6/4) in nearly two months (since 1/29/09).

The CW matched its best Thursday night of the season among adults 18-34 (1.7/5) and its best adults 18-49 (1.6/4) since 1/29/09.

SMALLVILLE also hit its best adults 18-34 (1.7/6) since 1/16/09.

SUPERNATURAL held an impressive 100% of its SMALLVILLE lead-in adults 18-34, and a strong 94% of SMALLVILLE’s adults 18-49 lead-in.

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Enjoy it everyone!  These moments are so rare, you just have to stop and smell the roses. 




This is the lastest press release for Supernatural Magazine:
 

**Supernatural Magazine Issue 9 On Sale March 24th** 

HIGHLIGHTS
 
Jared & Jensen

“This has the potential to be our best season. The fact that Dean has now been tied into the whole mythology of the show really throws a curveball into everything that’s been building up.”  So says Jensen Ackles in the latest issue’s sizzling on-set joint interview with the stars of Supernatural. Season four has seen some huge developments in the mythology of the series, while the look and feel of the show has gone back to its season one roots. Find out what Jensen and his co-star Jared Padalecki think of it all.

Good news! Supernatural Magazine launches Facebook page!

You can check out concept art and production sketches at our new Facebook page..   Become a fan for Facebook exclusives and the latest Supernatural Magazine news, and post your links, photos, videos and comments!

From Hell: Genevieve Cortese

It’s not easy stepping into a role formerly played by someone else, but actress Genevieve Cortese has made quite an impact already as the latest incarnation of the infamous Ruby. The actress speaks out about embodying the demon in the latest issue of Supernatural Magazine: “This season it’s been very important to bring a bit of humanity to it, and I’m sure the fans are going to be upset when they hear that, but she was human and has said that in the last two seasons. As an actress, it’s important to look at what that means, what it’s like to love someone, be hurt, and be happy.”

 

There are three Supernatural cons in March, and one in Australia in April, so this weekend kicks off the long string of weary cast members bouncing from place to place in between breaks in Vancouver. 

Creation Entertainment's "Salute To Supernatural" kicks off in Cherry Hill, NJ tomorrow.  I have tickets to this event and will be covering it, although it'll be a challenge to see how a con feels when neither of the major stars are there.  I keep hearing that it's still a great fan experience, so I'm keeping an open mind and going with the mindset that at least I'll have fun getting drunk and being away from my clingy children, hubby, and pets for a weekend.  This time I'm going Gold Ticket, so I'll actually have some insights on the Saturday night Dessert and Cocktail party and Sunday morning Brunch.  This is where I find out if that extra cost for the privilege of attening these two events is worth it. 

On Friday, Chad Lindberg (Ash) and Jason Manns are the panelists, and there is a Jason Manns concert and Karoke party in the evening.  On Saturday Richard Speight Jr. (The Trickster), Gabriel Tigerman (Andy), and Traci Dinwiddie (Pamela Barnes) take the stage, and they are the listed guests for the said Dessert and Cocktail party.  Sunday, the big event day starts with Jim Beaver (Bobby), Todd Stashwick (Dracula), Charles Malik Whitfield (Agent Henricksen) and the person I'm very anxious to see, Misha Collins (Castiel).  The Sunday lineup is also supposed to be at the breakfast in the morning. 

On March 20-22, Eye Con takes place in Orlando, Florida.  Guests scheduled are Jared Padalecki, Misha Collins, Jim Beaver, Julie McNiven, Chad Lindberg, Gabriel Tigerman, and Jason Manns.  One week later Creation Entertainment's "Salute to Supernatural" moves to LA, and this one actually has both Jensen Ackles and Jared Padalecki there.  Other guests scheduled are Richard Speight Jr., Samantha Smith, Alona Tal, Charles Malik Whitfield, Gabriel Tigerman, Misha Collins, Jason Manns, and Steve Carlson.  Notably absent from that one is the master himself, Eric Kripke, who despite living in the same town had a conflict.  I must say that opportunities to get writers at that convention were missed and that's why I took a pass at traveling cross country for the same event I could get in a much closer Chicago.  Ditto for why I haven't bought for Vancouver yet. 

Finally, on April 18-19 in Sydney Australia, Jensen and Jared will both attend the "All Hell Breaks Loose" convention. 

I'll have reports up as soon as I possibly can on any of these events, for even though I'll personally be at Cherry Hill only, I have plenty of other spies that will be attending the other events.  Looks like it'll be a whirlwind month. 
In what I at least consider to be a shocking development, The CW officially announced six early renewals just a few hours ago.  Supernatural will be back for season five!   

Not a surprise on the list is Supernatural, Gossip Girl, America's Top Model, and 90210.  The shockers came with the inclusion of Smallville and One Tree Hill.  While no deal has been officially announced by Warner Brothers, the assumption is that they were able to come to terms with Tom Welling for season nine of Smallville.  Also uncertain at this time, if Chad Michael Murray will be back on One Tree Hill. 

"As we continue to build The CW Network as a destination for young women, these six shows have clearly contributed to strengthening our schedule and our brand identity,” the CW entertainment president Dawn Ostroff said.

Shows still in limbo are Privileged, Everybody Hates Chris, and The Game, although recent reports had the latter going to BET if it wasn't renewed by The CW.  Also in limbo is Reaper, but until ratings are known when it comes back on March 3rd, nothing can be done with that one. 

Just last week all indications were that announcements for renewals weren't coming until May, so again Dawn Ostroff has us scratching our heads at her motivation.  Considering the good news, I'll let motivation slide. 

http://www.hollywoodreporter.com/hr/content_display/news/e3ieda4f2f47125746dd1f1a3b308132783


After seeing Jared Padalecki at New York Comic Con a few weeks ago, starting his whirlwind promotional tour for Friday The 13th, plus being aware of his insane schedule in which he was to attend three fan conventions in March alone, on top of filming the final season four episodes for Supernatural, I wondered if he could actually fulfill all his lofty commitments.  It seems he can't. 

This was the message posted on the Creation Entertainment site earlier today:

February 20, 2009: We have been advised that Jared Padalecki has an unforeseen personal commitment that prevents him from attending this convention. Jared has been a great friend to Creation Entertainment and to his loyal fans and we look forward to working with him again soon, including in LA in a few weeks. While a cancellation of a star of Jared's stature is never pleasant we are working on providing the absolute very best convention we can and as such today we have announced the addition of four new guests for the convention: JIM BEAVER, CHAD LINDBERG, GABRIEL TIGERMAN, and TODD STASHWICK. We will be refunding payments to those that ordered separate Jared Photo Ops and autograph tickets early next week. We will be adding autograph tickets and photo ops for our new guests early next week as well.

I just bought a ticket to this convention, and while I'm VERY sad that I won't get to see Jared, I am thrilled to see Jim Beaver.  This will be the first con for Misha Collins as well, and I'm excited to be there for that.  So, I'm sure I speak for all Supernatural fans that we hope Jared is okay and while disappointed, we understand. 

The latest DVR +7 ratings for the week of January 26th - February 1 have been published (a few days too late thanks to the holiday this week), and once again it's very good news for Supernatural.  For the 4th time this season, the ratings have gone over 4 million. 

For "After School Special," the live and same day DVR ratings were a fantastic 3.57 million.  The DVR +7 total has come in at 4.08 million.  The other episodes so far this season to break the 4 million barrier are "Lazarus Rising" (4.28 million), "In The Beginning" (4.05 million), and "It's The Great Pumpkin Sam Winchester" (4.07 million). 

As I also like to note constantly, and until someone tells me to shut up I will keep doing so, only one episode in season four, "Monster Movie" at 3.57 million, failed with DVR numbers to match last season's DVR high, which was "Jus In Bello" at 3.59 million.  Ratings for all other season four episodes have been easily beat season three's.  It's a shame that season two's DVR ratings weren't tracked, because the live numbers are very close, so I would imagine the DVR numbers would be beating that by a lot since DVR penetration is far greater these days.   

Here is the entire list, in which Smallville also did very well: 

http://tvbythenumbers.com/2009/02/19/tuesdays-american-idol-has-most-dvr-viewers-lostpremiere-has-greatest-share-of-viewing-by-dvr/13112

Here is my updated ratings list, which I keep on this site under the heading "Ratings."  I love comparing this season to last and even season two.  Shows with this much increase in viewership in its fourth season is unheard of.   

http://www.thewinchesterfamilybusiness.com/supernatural/18-ratings.html

The CW shuffle has again resulted in a schedule change.  Even though Reaper premieres on March 3rd and America's Top Model comes back with a 2 hr premiere on March 4th, Smallville and Supernatural will not be back until March 12th now instead of the previously announced date of March 5th, killing any hopes of a full boffo return week for The CW.  

Theories are floating around that the schedule change was due to American Idol airing on March 5th, but that makes no sense.  American Idol is also airing on the 3rd and the 4th, and recently Smallville held up very well against an AI airing.  Chances are more likely that since the season finale is slated for May 14th, that would have left 8 episodes left in the season to air over 11 weeks.  Now that's 10 weeks. 

Looking at the schedule for February, very little new programming is airing on the network, essentially rendering it dark for a good number of weeks.  Even when new episodes are shown, aka the weak Friday night lineup or Privileged burning off what is likely it's last episodes, they aren't exactly generating new viewership.  Even 90210 is only getting about 2.3 million these days against American Idol.  The top rated show on the network this week: A repeat of Smallville. 

Here's a fantastic analysis on the state of The CW these days from Robert Seidman at TV By The Numbers, deconstructing a ludicrous spin article posted about the network on Variety.  It's an honest piece that looks beyond the overpromotion the network does with their teen shows, a network that forgets that two aging Sci-Fi franchises and a long established reality show are still their biggest ratings draws. 

http://tvbythenumbers.com/2009/02/14/are-these-the-best-of-times-for-the-cw/12848
 

Jared Padalecki was let out of the cage in Vancouver recently to travel cross country from New York to LA in promotion of the opening of Friday The 13th.  Several great interviews have come out of that process.  Below are the links to what I've found so far. 

First, I did get to attend the Friday The 13th panel at the New York Comic Con on February 7th.  Jared looked great and was his normal goofy self.  My full report can be found here:  http://www.jesterz.net/the-red-headed-monster/10-all/290-friday-the-13th-panel-ny-comic-con.html

About.com has coverage at the LA Press Day for the film.  Jared not only talks Friday The 13th, but Supernatural as well.  No spoilers, just some speculation about the finale since a season five pickup is still in limbo.   http://movies.about.com/od/fridaythe13th/a/jared-padalecki.htm?nl=1

Here's an interview at the premiere of Friday The 13th from CW Source. 


Jared was also on the Bonnie Hunt show.  The interview was way too short, but tons of fun to watch for a real fan.


Jared also appeared on KTLA for an interview.  This one involved WAY too much chatter from the anchors, but hey, Jared looked pretty  Pretty tired that is.  Still, it's eye candy.  BTW, the scarf he has on here is the same one he wore at the New York Comic Con. 


Here's another interview with a cheesy local news show in Sacramento, but Jared's really fun in this one. 


Here are some awesome pictures from the premiere.  http://winchesterbros.com/gallery/thumbnails.php?album=634&page=1

This interview took place at the Comic Con, from Parade.com.  http://www.nj.com/celebrity-news/index.ssf/2009/02/jared_padalecki_resurrects_a_k.html

There are plenty of reviews out there on the film, but none worthy of linking since most film critics don't think highly of slasher flicks.  They especially don't comment on the acting in slasher flicks.  If I run across any ones worth of mention, I'll share the link.  The important thing is the fans of the franchise are satisfied, and judging by the fan comments I've read in various places so far, they are. 

I'll update with more links and interviews as they become available. Got any to share?  There's a great comments section for that.